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Concept
Casa Blahnka was inspired to bring The Adelaide to life through a smart, energizing, and sophisticated brand identity that exudes both thrill and luxury.
Designed for the doers, the movers, and the shakers, this concept blends bold mid-century aesthetics with an inviting art-deco charm, capturing the essence of a weekend getaway where ambition meets indulgence.
A striking turquoise blue and tangerine color palette evokes the vibrant hues of desert sunsets and endless adventure, while a sleek mid-century typeface reinforces the architectural precision and eccentricity of the space.
Casa Blahnka’s design ensures that every detail, from the playful yet polished branding to the immersive atmosphere, speaks to those with a zest for life. Whether it’s a morning fueled by ambition or an evening of effortless luxury, The Adelaide is the place to wake up and take over the world.
Project Details
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March 2022 for Casa Blahnka
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Logo and brand identity design.
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Project concept development, mood board and creative writing,