Concept
Designed by Casa Blahnka for real estate developer URBNPHX, The Morrison concept emits a bohemian, trendy and tropical aesthetic. It's eco-friendly, earth conscious, relaxed and bright.
The Morrison is where Bali meets vintage Americana, an influencer's paradise.
A retro-style font with a lemon, orange, green and turquoise color scheme create a sense of excitement and joyful exploration.
A community designed to make eco-conscious living easy. Residents enjoy rooftop mountain views and scenic landscape with top-tier amenities throughout the property.
The Morrison is the definition of a "modern classic". Your new favorite place to call home? We think so.
Project Details
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May, 2022 for URBNPHX
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Project concept development, mood board and creative writing,
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Logo and brand identity design.